Taste, traditions of Holland!

Sampling and gift for purchase!
In 12 large Russian cities, action for customers, involving gifts for purchase of “Frico” cheese and sampling of the product, took place. 
The action was carried out in two “waves”: from 5 to 28 of November (making acquaintance), from 10 to 26 of December (strengthening loyalty and stimulating sales on the eve of New Year holidays).