Willma Quick and Tasty!
In large stores of Moscow, Voronezh and Nizhny Novgorod from May to June, 2010, an advertising program aiming to stimulate sales and acquaint the customers with “Willma” trademark was carried out.
“Willma” is a new trademark of quick-in-preparation foods that only need to be warmed before serving. The foods are made with respect to the needs of contemporary man. They are not only saving time but also notable for high quality. That is why the products bring additional assurance in that quick-in-preparation food can be full-fledged.
“Willma” – only high-quality nourishing products (nuggets, filets, chicken parts) made of select meat and other natural ingredients with neither artificial coloring agents, preservatives nor GMO.